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Paper & Packaging

Tiffany & Co. is committed to sourcing our
packaging materials and producing our
catalogues from responsible sources, including
Forest Stewardship Council™-certified forests
and recycled materials.

Tiffany & Co.’s iconic blue box and blue bag are central to our brand. Therefore, we are committed to the responsible sourcing not only of our jewelry, but also of the bags and boxes in which it is presented to our customers.

To ensure that the paper for our iconic blue boxes and bags is responsibly sourced, 100%* of paper suppliers of Tiffany Blue bags and Tiffany Blue Boxes in 2012 were Forest Stewardship Council™ (FSC®)-certified. The FSC® is an independent, nongovernmental organization established to promote the responsible management of the world’s forests, evaluating both forest management activities (forest certification) and the tracking of forest products through factories to the marketplace (chain-of-custody certification). FSC® certification assures that wood and paper products come from renewable and well-managed resources.

There has been a significant proliferation of regulations and restrictions regarding shopping bags in cities around the world and we are pleased with the increased attention to the potential impacts of packaging. We continuously strive to improve the environmental performance of our packaging materials and are proud of what we have accomplished.

We recently introduced a new Tiffany Blue bag, with 50% post-consumer recycled content in selected cities in the United States. Based on the success of this program, we plan to roll out these new bags in additional cities in the U.S. and abroad.

In 2012, more than 89% of the materials used to produce the Tiffany Blue Box originated from recycled sources, including 81% from post-consumer recycled content. Tiffany & Co. plans to continue to source environmentally responsible paper for our blue bags and boxes.

Tiffany & Co. has demonstrated proactive
leadership in minimizing its forest footprint.
Tiffany & Co. responds quickly to global supply
chain challenges; we’ve seen the company fast
track a review of its suppliers and eliminate
controversial fiber and suppliers in its
procurement. This leadership was further
evidenced when it engaged peers publicly,
describing what Tiffany & Co. had done and
why, and encouraged its colleagues to join in
helping to protect endangered forests in
Indonesia and around the world.

— Lafcadio Cortesi, Forest Campaign Director, Rainforest Action Network

Working with FSC®-certified paper suppliers and using recycled content are primary considerations in the production of our major catalogues and collateral. The vast majority of our catalogues are produced centrally using paper from FSC®-certified paper suppliers. Our goal is to use 100% FSC®-certified paper in all of our print pieces. As Tiffany & Co. continues to expand globally, we are reviewing our printing policies to ensure that locally procured materials maintain high standards for using responsibly and sustainably sourced paper.

In 2012, Tiffany & Co. produced catalogues with a minimum of 10% post-consumer recycled content. We also work to limit the number of catalogues produced and mailed. In addition to traditional catalogues, we provide email communications and electronic versions of catalogues for customers who prefer digital media. Additionally, Tiffany & Co. has participated in the Catalog Choice program since 2008, which allows customers to control the catalogues they receive.

Tiffany & Co. offers stationery made from 100% recovered cotton fiber, which is created exclusively for the Company.

Tiffany & Co. has worked to minimize the environmental impact of our packaging materials, including corrugated boxes, tissue paper and bubble wrap. In 2012, Tiffany & Co. introduced more efficient packaging methods, which ultimately reduced our footprint. For example, products like our crystal and china are no longer packaged with tissue paper and are now protected by bubble wrap made with approximately 50% less raw materials compared to 2011. Further, the corrugated boxes, tissue paper and bubble wrap we use contain between 60–100% recycled content, and are recyclable where facilities exist.

*Metric included in the Report of Independent Accountants